The Genetic Health web site needed to look vibrant and promote its 'personal health' product offering and also induce confidence in the company's professionalism.The site is both a good starting point for potential customers to learn about the different Genetic screening propositions available. Each screening gives an insight as to how the human body may cope with your lifestyle in the future. Genetic screening is just now coming to fruition as an industry and so, as with many new concepts, the sales pitch and site structure was based around researched objections and specific customer concerns. |